In 2003 Lloyd D. Ward (view bio) launched a company to manufacture great tasting, nutritious and efficacious snack foods for people with active lifestyles.

Ward, having served as the Chairman & CEO of the $5 billion Maytag Corporation, Division President of Frito-Lay, Vice President of PepsiCo, Vice President of Procter & Gamble, and CEO & Secretary General of the United States Olympic Committee, felt that his 30+ years experience with consumer products, his love for sports and his extensive leadership experiences would strongly translate into building a successful company and providing an important societal benefit.

After consulting with family members and friends, the Company was formed and named BodyBlocks. The name, BodyBlocks, represents the depth and breadth of our focus on the Seven Body Building Blocks (Protein, Carbohydrates, Calcium, Iron, Fat, Fiber, Vitamins). A "best in the industry" management team was assembled and research and development efforts well under way. Following multiple rounds of consumer focus groups and several consumer based reformulations, the Company emerged with its first product line in what has become the N Motion brand. Today, the Company has several product SKUs under the N Motion brand including the N Motion Energy Drinks, Energy Bars and Snack Bars. BodyBlocks was the first (worldwide) to launch a caffeine free energy drink.